Andrew Carter’s Post

🌱 Exciting News from Vegan Masters! 🌱 We're thrilled to share our journey towards becoming a B Corp with all of you. Our mission to create a positive impact on the planet is taking a significant step forward as Vegan Masters aims for B Corp status! 🌍💚 But what exactly does it mean to be a B Corp, and why are we so committed to achieving this prestigious status? 🤔 Let's dive in! B Corp status is a testament to our unwavering dedication to sustainability, ethics, and transparency. It's a rigorous certification that goes beyond profits and focuses on people and the planet. 🌿✨ 🌟 **Benefits of Achieving B Corp Status:** 1. **Credibility:** Being a B Corp demonstrates our commitment to being a force for good. It sets us apart as a company that balances purpose with profit. 2. **Positive Impact:** It allows us to measure and amplify our positive impact on society, employees, the environment, and the community. Every action we take matters. 3. **Network:** Joining a global community of like-minded businesses amplifies our reach and collaborations, leading to even greater positive change. 4. **Attracting Talent:** B Corp status attracts purpose-driven individuals who want to be part of an organization that's making a real difference. 5. **Long-Term Vision:** Our B Corp journey solidifies our long-term commitment to sustainable practices, ensuring that our impact endures through changing times. However, embarking on this transformational journey comes with its challenges. The process is time-consuming and financially demanding. This is why we're reaching out for your support. We invite you to explore investment opportunities with us through this link: [Invest in Vegan Masters](https://lnkd.in/e2nTvHiG). Together, we can accelerate positive change and create a brighter future for all. 🌈🌎 Thank you for being a part of our community and supporting us in our mission to make the world a better place, one plant-based step at a time! 🌱💪 #VeganMasters #BCorpJourney #SustainabilityMatters #ImpactInvesting

Exciting book release to share! Back while I was at Clif, I was interviewed for You Can’t Market Manure at Lunchtime: and Other Lessons from the Food Industry for Creating a More Sustainable Company (@Harvard Business Review). It's a practical how-to guide for building an authentic brand based upon sustainability, no matter the industry. The book is broken into five actionable lessons drawn from Maisie Ganzler’s experience as chief strategy & brand officer for Bon Appetit Management Company as well as interviews with brand leaders of some of the most admired companies like Ben & Jerry’s, Whole Foods Market, and, of course Clif Bar & Company. Check it out and learn how to make meaningful environmental and social change while getting market credit for doing so. #bookrelease #sustainabiity #branding

💡 Masterclass: How to get your vegan business in the news ⭐️ How do you get noticed as a vegan business? In this session, Caroline Burgess-Pike (former Veganuary writer and founder of Eden Green PR) shows you how to get your vegan business in the news. Eden Green PR have run successful campaigns for many high-profile vegan brands and will show you all the tips and tricks of getting your business picked up by the news outlets. 👉 Watch the full masterclass in the Vegan Business Academy section on our website: https://lnkd.in/eF_Vpfff David 😊💚 #veganbusiness #veganentrepreneur #vegan #vegancompany #veganentrepreneurs #veganbrand #vegannetworking #vegancommunity #vegannetwork #veganmarketing

Those who know me well also know that I'm not the greatest at self promotion. Often, finding the right words to describe what I've done as part of the businesses I've been fortunate to work with over my career has proved to be the most challenging task I've faced. So, to help overcome that challenge I thought I'd make it more difficult and form a business, write a deck and throw myself into uncertainty to distill just what it is, I feel, I can contribute to purpose led food businesses who want to develop, implement and deliver their sustainable food and packaging strategies, profitably. So here it is - a little explainer on what Green Eats stands for and can offer to businesses, large and small, who are looking to supercharge their growth within the #sustainable #FMCG arena... #sustainablefood #sustainablegrowth #purposeledbusiness #organicfood