CrowdFarming – a solution for farming created by farmers
Unlike many ideas of our time, CrowdFarming didn’t come about by typing code in a garage but by growing oranges on a farm. While trying to make a living as young farmers, they learned that they had to sell directly to end-consumers in order to succeed.
In 2017, Gabriel and Gonzalo Úrculo joined forces with Juliette Simonin and Moisés Calviño to found crowdfarming.com and share their sales channel with other farmers.
Since then, they’ve been working to remove intermediaries from the food supply chain. How do they remove intermediaries from a chain without becoming one themselves? The answer is simple: by providing value-added services.
The direct sale of food between farmers and consumers requires certain services for it to take place: a platform to offer and sell products on, logistics to transport packages, customer service (for their “CrowdFarmers,” as they call them), and advertising tools to help farmers make themselves known. These are the four services CrowdFarming provides to farmers.
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